New types of relationships formed; it was possible for people to live together without marrying and without children.
Information about human sexuality grew, and with it an acceptance of all types of sexual orientations is becoming more common.
However, one particularity of the human species is that pair bonds are often formed without necessarily having the intention of reproduction.
In modern times, emphasis on the institution of marriage, generally described as a male-female bond, has obscured pair bonds formed by same-sex and transsexual couples, and that many heterosexual couples also bond for life without offspring, or that often pairs that do have offspring separate.
Social rules regarding dating vary considerably according to variables such as country, social class, race, religion, age, sexual orientation and gender.
Behavior patterns are generally unwritten and constantly changing.
There are considerable differences between social and personal values.
Communities exerted pressure on people to form pair-bonds in places such as Europe; in China, society "demanded people get married before having a sexual relationship" and many societies found that some formally recognized bond between a man and a woman was the best way of rearing and educating children as well as helping to avoid conflicts and misunderstandings regarding competition for mates.
Generally, during much of recorded history of humans in civilization, and into the Middle Ages in Europe, weddings were seen as business arrangements between families, while romance was something that happened outside of marriage discreetly, such as covert meetings.
Each culture has particular patterns which determine such choices as whether the man asks the woman out, where people might meet, whether kissing is acceptable on a first date, the substance of conversation, who should pay for meals or entertainment, Since dating can be a stressful situation, there is the possibility of humor to try to reduce tensions.